In the constantly changing scenery of e-commerce, one common question that pops into every retailer’s mind is, “Can you sell on Walmart?” As businesses want to expand their reach and dive into the vast consumer market, Walmart’s importance as a retail giant cannot be overlooked. With its immense online presence on Walmart.com and its network of physical stores, Walmart offers a compelling opportunity for product distribution.
In recent years, the shift from traditional store shopping to online retail has been remarkable. If you have the right products, and you want to expand your customer reach, Walmart’s platform is the right place for you. Where your website is confined to limited known customers, reaping the benefits from Walmart’s established vast customers can be the game changer for you.
So, if you want to commence your journey in Walmart’s world, this article is the right place for you. Here’s a breakdown of how you can sell on Walmart and what other aspects you must consider before getting going. Keep reading the guidelines and get the insights you need.
What Is Walmart Marketplace?
In easier words, Walmart Marketplace is an online marketplace that allows third-party sellers to list and sell their products as well as Walmart’s products. It operates in the same way as the other e-commerce marketplaces do. Walmart is an American multinational retail corporation that operates a chain of supercenters. The online and offline presence of this company is astonishing.

The state of this company may stun you. In the fiscal year of 2023, Walmart generated $611.3 billion in revenue and $40.2 billion in e-commerce sales, which is the badge of the world’s largest company by revenue. Since 2009, Walmart’s marketplace has helped suppliers across the world get their products in front of Walmart’s customers.
Now, it’s your turn to convert your dream and desire into reality. The benefits this company offers are overwhelming. Suppliers across the world reaping their profits from this giant marketplace. So, without further ado, let’s get into the benefits you’ll get in this marketplace.
Benefits of Selling on Walmart Marketplace
In this interconnected world, consumers nowadays love online shopping. Around 120 million audiences visit Walmart.com every month. So, reaching this number as a single player is not possible. While Walmart is allowing you to join this vast marketplace and trustworthy audiences, why shouldn’t you get the benefits from it? Here are the benefits that you can get from Walmart:
Built-in Customer Base
This marketplace has huge access to loyal customers. And Walmart.com gets 120 million customers access every month, which indicates the reach this company has to its loyal customers. It’s a chance for the third-party seller to join this huge customer base and expand their business.
Low Set-Up Cost
Walmart offers one of the biggest perks, which is, that selling in this marketplace doesn’t cost you any monthly fees. But, you’ve to pay a referral charge ranging from 6-15%.
There are other marketplaces where you have to pay a monthly fee to keep your product listed as well, and you may have to pay referral charges.
Product Visibility
The marketplace helps you boost your product visibility to generate leads. As you list your products on Walmart, your products will be displayed alongside Walmart’s inventory. This fantastic feature provides you an opportunity to increase your product visibility and a chance to enhance your sales volume.
Easy Order Processing and Customer Service
Another key benefit of sticking to Walmart Marketplace is that they handle your orders and customer-related services, which eases your worries and helps you to engage more in your business.
Easy Returns and Refund Process
Walmart eases your returns and refund policies. These often seem complicated for many sellers, but they handle your returns and refunds so that you don’t have to deal with excessive pressure. This will reduce your administrative tasks and allow you to focus more on your business strategies and product development.
Reliability and Trust
Well, the credibility and trust Walmart has is well-known to all. Customers always shop on that trusted platform, which makes them feel more comfortable. By joining this marketplace, you simply get the automatic trust that Walmart has built in its journey.
Reliable Fulfillment
This feature allows you peace of mind. Because your listed products or items are well taken care of by Walmart warehouse, they take care of storage, packaging, and shipping-related activities for your items.
Pricing
Walmart gained its reputation by providing competitive pricing. Sellers can channel this insight to provide value for money to attract more customers who are sensitive to pricing.
There are a lot more benefits than these. Walmart simply opens the door of possibility for the sellers who wish to benefit themselves as well as the customers. Learn the other important insights to get into this marketplace.
Are you considering joining this marketplace and don’t know where and how to start? Here we’ve made a list of needful that you should consider before joining:
- You should have a valid Business Tax ID or a Business License Number. (Social Security Number is not accepted.)
- Provide valid supporting documents that help Walmart to verify your business name and address.
- List your products that contain GTIN/UPC GS1 Company Prefix Numbers.
- Submit a catalog of your product that conforms to the product policy or Walmart’s prohibited product policy.
- Your order fulfillment must be through Walmart Fulfillment Services (WFS) or a B2C U.S. warehouse that can process returns.
Before getting on the Walmart’s train, make sure you have these documents with you. Without these, you shouldn’t proceed to the application page. This information can smoothen your application process so that you can kickstart your business with a positive impression.
Can You Sell on Walmart Marketplace?
The answer to the question “Can you sell on Walmart?” is, Yes, You can sell on Walmart. But it involves some basic criteria, starting from gathering important documents, completing the application process, etc. Here is the breakdown of the process:

Step 1: Gathering Important Documentation
Before jumping to the application, you have to gather all the important documentation. Such as your business tax ID, W9 or W8, and EIN verification letter, etc. Without these, you can’t commence your selling journey at Walmart.
Step 2: Complete the Application
To sell at Walmart, you have to fill out a selling request application. Visit marketplace.walmart.com, click on “Request to Sell,” and fill in all the required fields. Get all the information near at hand. It’d make your application process smoother. As you complete each section, click on “Save” at the bottom and go through properly for errors. Then click on “Apply Now.” and you’ll receive an email when you are approved for a Walmart seller account.
Step 3: Complete Your Registration
In the approval email you’ve received there, you’ll find a unique link. Follow that link to create your partner profile. Here you’ll mainly complete your account, Partner Registration, Taxes (W-9), and shipping info.
Step 4: Complete Your Partner Profile
So far, you have created your account, and now you’ll get access to the Walmart Seller Center. On this page, you’ll see a section called “Launch Checklist” that shows the remaining requirements. After completing those, you can launch your account.
The first thing you’ll see on the list is to complete your partner profile. A partner profile is a public page where customers can see your profile and can learn about you and your business. As per completing the Partner profile, you’ll fill the bar named “Profile Readiness for Launch” to 100%.
Step 5: Complete Your Item Setup
The process of setting up items for Walmart is quite comprehensive, as it involves inputting various content such as images, videos, detailed descriptions, and attributes. After filling out all the mandatory fields, it’s essential that you review and validate the entered information.
As you complete the process successfully, the items in your Seller Central will transition to an “Active” status and will be visible in the Walmart marketplace.
Step 6: Launch Your Account
Now, one step remaining is launching your account. When you’ve filled in all the information correctly and completed setting up your items, a pop-up message will ask you to confirm that you’re ready to launch your account. As you select “Confirm,” it will send a launch request. Then the Walmart team will review your profile, and if everything seems right to them, they’ll approve your request, and your profile will go live within 24 hours on Walmart.com.
Thus, you can start your journey on the Walmart marketplace. The steps we’ve mentioned above are important, and without clearing any of these steps, you may miss out on the chance to sell on Walmart. The account creation and verification process of a Walmart account is frustrating for many users. Don’t worry! Here we are announcing something that might help you regard your Walmart selling journey.
Get A Walmart Account
Suppose you have made up your mind to embark on Walmart’s journey and boost your business to the vast users of this marketplace globally. The account creation process and documentation-related process seem frustrating to you. In that case, we have a lucrative deal for you. You can get a new, verified Walmart Account from us. Sounds interesting, right? Let’s talk about it.
You already know the importance and latitude of the Walmart marketplace, and if you think you have a quality product and a business that is doing well offline. Then, there’s a big chance for you to spread your business to the world. We’re offering a verified Walmart account that’ll minimize your account creation frustration. Let’s learn more about this offer.
What is Included With Our Walmart Account?
If you want to start your business at Walmart as soon as possible and are looking for a hand for your account, then you’re in the right place. Our Walmart Account package comes with:

- A future-proof, thoroughly verified account.
- Onboarded accounts that are ready for action.
- The personal details we provided are authentic.
- We use valid phone numbers in the accounts.
- Our accounts come with valid payment methods. We deliver it depending on your demand.
- Hyperwallet will be provided with our account.
- LLC transfer opportunities are there.
- Our accounts are created legally and professionally.
The perks you’re getting with our accounts will solve the problem that may hinder your desire to become a seller at Walmart. Let’s explore a few more insights.
Why You Should Buy From Us and Is It Legal?
Now, you’re probably thinking about why you would buy from us and whether it would be a safe option to buy a Walmart account from us. Well, the answer is pretty straightforward from our end. Yes, it’s absolutely legal to buy a Walmart seller account because we create our accounts by following every safety measure that won’t be an obstruction for our customers.
Numerous sellers offer Walmart accounts for sale; in this case, our service itself stands us out of the crowd. Our years of experience in serving a substantial customer base gave us important insights into our customers’ tastes and preferences.
We have offered approved, thoroughly verified Walmart accounts for a long time now. Based on our existing client’s feedback, we take pride in being the best in the market. Our verified accounts come with a 100% replacement guarantee. Additionally, we offer 24/7 customer support through both email and live chat. We ensure the ultimate assistance whenever they face any issue related to their accounts.
Considering factors such as legality, authenticity, and professional measures pertaining to our Walmart account services, choosing us would be a feasible and dependable choice for you. So, without losing time, get a Walmart account and start selling.
The Bottom Line
Many sellers across the world want to join these marketplaces and expand their business across the globe. In this case, the Walmart marketplace is an ideal solution for the sellers. Its reputation as the biggest revenue generator made it a prevalent online shopping destination for millions of users. The pricing structure and the transparency made it a trusted source. Being a part of this giant marketplace, sellers can fulfill their dreams.
However, the account creation and documentation process always demands the question, “Can you sell on Walmart?” Well, we have the answer, which is yes, You Can! Get Walmart account and join this marketplace and reap your rewards.
shop online at trendnowshop.com & experience the best online shopping service.